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In October 2020, Google released Google Analytics 4, under the acronym GA4. As of July 1, 2023, Universal Analytics ceased collecting new data, with Google Analytics 4 succeeding it as the primary analytics platform. Google had previously announced this transition in March 2022.
In regression analysis, a dummy variable (also known as indicator variable or just dummy) is one that takes a binary value (0 or 1) to indicate the absence or presence of some categorical effect that may be expected to shift the outcome. [1] For example, if we were studying the relationship between biological sex and income, we could use a ...
Google Cloud Platform (GCP), offered by Google, is a suite of cloud computing services that provides a series of modular cloud services including computing, data storage, data analytics, and machine learning, alongside a set of management tools.
Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.
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IT operations analytics. In the fields of Information Technology (IT) and Systems Management, IT operations analytics (ITOA) is an approach or method to retrieve, analyze, and report data for IT operations. ITOA may apply big data analytics to large datasets to produce business insights.
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