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As a result, the day after (Monday, December 26, 2022) was a federal holiday—so federal employees could receive a day off for Christmas, despite it falling on the weekend.
Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...