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  2. Mockup - Wikipedia

    en.wikipedia.org/wiki/Mockup

    Mockups are used in the consumer goods industry as part of the product development process, where dimensions, human factors, overall impression, and commercial art are tested in marketing research. Mockups help to visualise how all design decisions play together, they are convincing and closely resemble the final product, it can be easily ...

  3. Visual merchandising - Wikipedia

    en.wikipedia.org/wiki/Visual_merchandising

    Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase. [1][2] Visual merchandising traditionally occurs in brick and ...

  4. Digital mockup - Wikipedia

    en.wikipedia.org/wiki/Digital_mockup

    A digital mockup (or digital mock-up) is the digital description of a product, usually in three dimensions. The product design engineers, the manufacturing engineers, and the support engineers work together to create and manage the mock-up.

  5. Creative Market - Wikipedia

    en.wikipedia.org/wiki/Creative_Market

    Creative Market is an online marketplace for user-generated design assets. The company sells fonts, graphics, illustrations, mockups, icons, templates, web themes, stock photography, and other digital goods for use by web creatives. Creative Market has over 10 million users and more than 10 million purchasable items, available both as single purchases and as part of a monthly subscription ...

  6. New product development - Wikipedia

    en.wikipedia.org/wiki/New_product_development

    New product development is the realization of a market opportunity by making a product available for purchase. [1] The products developed by an commercial organisation provide the means to generate income. Many technology-intensive organisations exploit technological innovation in a rapidly changing consumer market. [2]

  7. Concept testing - Wikipedia

    en.wikipedia.org/wiki/Concept_testing

    Concept testing (to be distinguished from pre-test markets and test markets which may be used at a later stage of product development research) [1] is the process of using surveys (and sometimes qualitative methods) to evaluate consumer acceptance of a new product idea prior to the introduction of a product to the market. [2] It is important not to confuse concept testing with advertising ...

  8. Insignia Systems - Wikipedia

    en.wikipedia.org/wiki/Insignia_Systems

    Insignia Systems, Inc., often referred to as just Insignia, is a publicly traded U.S. Corporation that manufactures point of sale in-store signs and promotional advertising media for consumer packaged goods companies and retailers. [1] Insignia is one of three companies in the United States (the other two are Valassis Communications and News America Marketing) that control almost all the in ...

  9. Retail format - Wikipedia

    en.wikipedia.org/wiki/Retail_format

    Retail format. The retail format (also known as the retail formula) influences the consumer's store choice and addresses the consumer's expectations. At its most basic level, a retail format is a simple marketplace, that is; a location where goods and services are exchanged. In some parts of the world, the retail sector is still dominated by ...

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