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Converse (/ ˈ k ɒ n v ər s /) is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories. Founded by Marquis Mills Converse in 1908 as the Converse Rubber Shoe Company in Malden, Massachusetts, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003.
Converse started making an early basketball shoe in 1917 and redesigned it in 1922, when Chuck Taylor asked the company to create a better shoe with more support and flexibility. After Converse added Taylor's signature to the ankle patch they became known as Chuck Taylor All Stars.
The Endicott-Johnson Shoe Company (" E-J ") was a prosperous manufacturer of shoes based in New York 's Southern Tier, with factories mostly located in the area's Triple Cities of Binghamton, Johnson City, and Endicott.
This is the first time in almost 100 years that Converse launched a new design for their iconic Chuck Taylor All Star.
Taylor's greatest legacy is the iconic Converse All Star shoe that he helped to improve and tirelessly promoted for nearly four decades. Most American basketball players wore Chuck Taylor All Stars between the mid-1920s and the 1970s.
If the shoes don't fit properly, you can easily tighten up your shoes by using these two holes. Take a look at how Youtuber Sarah Barlow tied her laces.