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Mailchimp later announced its plans to shift from mail distribution to offering a full marketing platform aimed at smaller organizations. This shift includes allowing customers to record and track customer leads within the platform, build landing pages and websites, and run ad retargeting advertisements on Facebook and Instagram. [19]
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.
Co-founder and CEO, MailChimp [23] George G. Crawford: 1890 Headed the Tennessee Coal, Iron and Railroad Company [2] Cecil B. Day: 1958 Founder of Days Inn Hotels [24] David Dorman: 1975 Chairman and CEO emeritus of AT&T Corporation [25] Mike Duke: 1971 Former President and CEO of Wal-Mart Stores [26] Walter Ehmer: 1989 President and CEO of ...
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