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A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine result link. This webpage typically displays content that is a relevant extension of the advertisement or link. LPO aims to provide page content and appearance that makes the webpage more appealing to target audiences.
Conversion rate. The conversion rate is the proportion of visitors to a website who take action to go beyond a casual content view or website visit, as a result of subtle or direct requests from marketers, advertisers, and content creators. Successful conversions are defined differently by individual marketers, advertisers, and content creators.
Online conversion rate optimization (or website optimization) was born out of the need of e-commerce marketers to improve their website's performance in the aftermath of the dot-com bubble, when technology companies started to be more aware about their spending, investing more in website analytics. After the burst, with website creation being ...
Click-through rate ( CTR) is the ratio of clicks on a specific link to the number of times a page, email, or advertisement is shown. It is commonly used to measure the success of an online advertising campaign for a particular website, as well as the effectiveness of email campaigns. [1] [2] Click-through rates for ad campaigns vary tremendously.
6. United States. Arizona, Gila Bend. 2013. Completed in 2013, the parabolic trough solar plant, with 6 hours storage by molten salt, is located near Gila Bend, Arizona. At the time it was the world's largest parabolic trough plant, and the first United States solar plant with thermal storage.
Hyper-converged infrastructure. Hyper-converged infrastructure ( HCI) is a software-defined IT infrastructure that virtualizes all of the elements of conventional " hardware -defined" systems. HCI includes, at a minimum, virtualized computing (a hypervisor ), software-defined storage, and virtualized networking ( software-defined networking ).
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