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A chatbot (originally chatterbot) [1] is a software application or web interface that is designed to mimic human conversation through text or voice interactions. [2] [3] [4] Modern chatbots are typically online and use generative artificial intelligence systems that are capable of maintaining a conversation with a user in natural language and simulating the way a human would behave as a ...
Value in marketing, also known as customer-perceived value, is the difference between a prospective customer's evaluation of the benefits and costs of one product when compared with others. Value may also be expressed as a straightforward relationship between perceived benefits and perceived costs: Value = Benefits - Cost .
A service system (also customer service system (CSS)) is a configuration of technology and organizational networks designed to deliver services that satisfy the needs, wants, or aspirations of customers. "Service system" is a term used in the service management, service operations, services marketing, service engineering, and service design ...
Customer delight means surprising a customer by exceeding their expectations and thus creating a positive emotional reaction. This emotional reaction leads to word of mouth. Customer delight directly affects the sales and profitability of a company, as it helps to distinguish the company and its products and services from the competition.
Customer lifecycle management (CLM) is the measurement of multiple customer-related metrics, which, when analyzed for a period of time, ...
Historian Lawrence B. Glickman identifies the free produce movement of the late 1700s as the beginning of consumer activism in the United States. [7] Like members of the British abolitionist movement, free produce activists were consumers themselves, and under the idea that consumers share in the responsibility for the consequences of their purchases, boycotted goods produced with slave labor ...
The American Customer Satisfaction Index (ACSI) is an economic indicator that measures the satisfaction of consumers across the U.S. economy. It is produced by the American Customer Satisfaction Index (ACSI LLC) based in Ann Arbor , Michigan .
Service sector, the traditional tertiary sector of the economy, including: Customer service, provision of assistance to customers or clients; Domestic service, employment in a residence; Table service, food served by waiters and waitresses, also known as servers; Service system, or customer service system (CSS), including: Service design