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  2. Landing page - Wikipedia

    en.wikipedia.org/wiki/Landing_page

    A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine result link. This webpage typically displays content that is a relevant extension of the advertisement or link. LPO aims to provide page content and appearance that makes the webpage more appealing to target audiences.

  3. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media.. Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  4. Responsive web design - Wikipedia

    en.wikipedia.org/wiki/Responsive_web_design

    Responsive web design ( RWD) or responsive design is an approach to web design that aims to make web pages render well on a variety of devices and window or screen sizes from minimum to maximum display size to ensure usability and satisfaction. [1] [2]

  5. Adaptive web design - Wikipedia

    en.wikipedia.org/wiki/Adaptive_web_design

    Technical definition. Adaptive web design is a process of server-side detection that chooses a design layout and size to display. All types of web design layouts can be used, including responsive layout. The adaptive design will serve different versions of the page to different devices based on common screen sizes and resolutions.

  6. Coding best practices - Wikipedia

    en.wikipedia.org/wiki/Coding_best_practices

    Coding best practices. Coding best practices or programming best practices are a set of informal, sometimes personal, rules ( best practices) that many software developers, in computer programming follow to improve software quality. [1] Many computer programs require being robust and reliable for long periods of time, [2] so any rules need to ...

  7. Static web page - Wikipedia

    en.wikipedia.org/wiki/Static_web_page

    Static web pages are often HTML documents, [4] stored as files in the file system and made available by the web server over HTTP (nevertheless URLs ending with ".html" are not always static). However, loose interpretations of the term could include web pages stored in a database, and could even include pages formatted using a template and ...

  8. The Design of Everyday Things - Wikipedia

    en.wikipedia.org/wiki/The_Design_of_Everyday_Things

    The Design of Everyday Things is a best-selling [1] book by cognitive scientist and usability engineer Donald Norman about how design serves as the communication between object and user, and how to optimize that conduit of communication in order to make the experience of using the object pleasurable. One of the main premises of the book is that ...

  9. Web standards - Wikipedia

    en.wikipedia.org/wiki/Web_standards

    Web standards are the formal, non-proprietary standards and other technical specifications that define and describe aspects of the World Wide Web.In recent years, the term has been more frequently associated with the trend of endorsing a set of standardized best practices for building web sites, and a philosophy of web design and development that includes those methods.

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