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2. Responsive web design - Wikipedia

   en.wikipedia.org/wiki/Responsive_web_design

   v. t. e. Responsive web design (RWD) or responsive design is an approach to web design that aims to make web pages render well on a variety of devices and window or screen sizes from minimum to maximum display size to ensure usability and satisfaction. [1][2] A responsive design adapts the web-page layout to the viewing environment [1] by using ...

3. Landing page - Wikipedia

   en.wikipedia.org/wiki/Landing_page

   A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine result link. This webpage typically displays content that is a relevant extension of the advertisement or link. LPO aims to provide page content and appearance that makes the webpage more appealing to target audiences.

4. Conversion rate optimization - Wikipedia

   en.wikipedia.org/wiki/Conversion_rate_optimization

   Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process [citation needed], and through removing impediments to user experience and improving page loading speeds.

5. Best practice - Wikipedia

   en.wikipedia.org/wiki/Best_practice

   A best practice is a method or technique that has been generally accepted as superior to alternatives because it tends to produce superior results. Best practices are used to achieve quality as an alternative to mandatory standards. Best practices can be based on self-assessment or benchmarking. [1] Best practice is a feature of accredited ...

6. Web standards - Wikipedia

   en.wikipedia.org/wiki/Web_standards

   Web standards are the formal, non-proprietary standards and other technical specifications that define and describe aspects of the World Wide Web.In recent years, the term has been more frequently associated with the trend of endorsing a set of standardized best practices for building web sites, and a philosophy of web design and development that includes those methods.

7. Coding best practices - Wikipedia

   en.wikipedia.org/wiki/Coding_best_practices

   Coding best practices or programming best practices are a set of informal, sometimes personal, rules (best practices) that many software developers, in computer programming follow to improve software quality. [1] Many computer programs require being robust and reliable for long periods of time, [2] so any rules need to facilitate both initial ...