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A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine result link. This webpage typically displays content that is a relevant extension of the advertisement or link. LPO aims to provide page content and appearance that makes the webpage more appealing to target audiences.
Single-page application. A single-page application ( SPA) is a web application or website that interacts with the user by dynamically rewriting the current web page with new data from the web server, instead of the default method of a web browser loading entire new pages. The goal is faster transitions that make the website feel more like a ...
Doorway page. Doorway pages ( bridge pages, portal pages, jump pages, gateway pages or entry pages) are web pages that are created for the deliberate manipulation of search engine indexes ( spamdexing ). A doorway page will affect the index of a search engine by inserting results for particular phrases while sending visitors to a different page.
The small house-shaped button in the upper left is for the browser's start page. A home page (or homepage) is the main web page of a website. [1] The term may also refer to the start page shown in a web browser when the application first opens. [2] Usually, the home page is located at the root of the website's domain or subdomain.
Manual of Style (MoS) This guide presents the typical layout of Wikipedia articles, including the sections an article usually has, ordering of sections, and formatting styles for various elements of an article. For advice on the use of wiki markup, see Help:Editing; for guidance on writing style, see Manual of Style .
Multivariate landing page optimization (MVLPO) is a specific form of landing page optimization where multiple variations of visual elements (e.g., graphics, text) on a webpage are evaluated. For example, a given page may have k choices for the title, m choices for the featured image or graphic, and n choices for the company logo.
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