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Cyber Monday takes place the Monday after Thanksgiving; the date falls between November 26 and December 2, depending on the year. Cyber Monday has become the online equivalent to Black Friday and offers a way for smaller retail websites to compete with larger chains.
For the 2nd consecutive year, Black Friday was the highest day for retail traffic during the holiday season, followed by Thanksgiving and Cyber Monday. The highest year-over-year increases in visits took place on Cyber Monday and Black Friday with a growth of 16% and 13%, respectively.
Cyber Monday started in 2005 and the concept has spread to several countries including Canada, Japan, Australia, Colombia, and the U.K.. In China a similar day of online shopping is observed on November 11, which is known as " Singles Day ".
Savvy shoppers have their eyes on Cyber Monday, which traditionally performs better and offers a broader spectrum of deals than Black Friday.
In recent years, the distinction between Black Friday and Cyber Monday deals has become less clear, as many retailers offer online savings throughout the entire Thanksgiving weekend. Some ...
However, Cyber Black Friday is still inferior to its sister, Cyber Monday. Cyber Monday is primarily known to offer more discounted items, and is projected to reach sales between $11.2 billion and $13 billion in 2020. [3]