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  2. False advertising - Wikipedia

    en.wikipedia.org/wiki/False_advertising

    False advertising is the act of publishing, transmitting, or otherwise publicly circulating an advertisement containing a false claim, or statement, made intentionally (or recklessly) to promote the sale of property, goods, or services. [3]

  3. Community marketing - Wikipedia

    en.wikipedia.org/wiki/Community_marketing

    Definition. Whereas marketing communication strategies such as advertising, promotion, PR, and sales all focus on attaining customers, community marketing focuses on the perceived needs of existing customers. This accomplishes four things for a business: There are two types: Organic or natural marketing occurs without the assistance of the company.

  4. Free shipping - Wikipedia

    en.wikipedia.org/wiki/Free_shipping

    Free shipping is a marketing tactic used primarily by online vendors and mail-order catalogs as a sales strategy to attract customers.

  5. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include contests, coupons, freebies, loss leaders, point of purchase displays, premiums, prizes, product samples, and rebates.

  6. Dog whistle (politics) - Wikipedia

    en.wikipedia.org/wiki/Dog_whistle_(politics)

    t. e. In politics, a dog whistle is the use of coded or suggestive language in political messaging to garner support from a particular group without provoking opposition. The concept is named after ultrasonic dog whistles, which are audible to dogs but not humans.

  7. Market manipulation - Wikipedia

    en.wikipedia.org/wiki/Market_manipulation

    e. In economics and finance, market manipulation is a type of market abuse where there is a deliberate attempt to interfere with the free and fair operation of the market; the most blatant of cases involve creating false or misleading appearances with respect to the price of, or market for, a product, security or commodity. [citation needed]

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