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Online shoppers spent $942 million to make Free Shipping Day the third highest spending day of the 2010 holiday season, ultimately boosting online sales 61 percent from 2009. In 2011, Free Shipping Day became a billion-dollar shopping holiday with $1.072 billion in sales, followed by $1.01 billion during Free Shipping Day 2012.
This figure has been consistent for the last few years (ranging between 58% and 69%). Moreover, US respondents asked in the survey listed free shipping (54% mentions) as a most important factor for online shipping. Next in line were exclusive online deals (23%), no sales tax (10%), fast shipping (9%) and in store pickup (5%).
To qualify for free shipping, non-Prime members typically have to purchase an order totaling at least $25. On Monday, the e-commerce giant said it has raised that minimum to $35.
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related to: zazzle promo code free shippingzazzle.com has been visited by 100K+ users in the past month