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On September 2, 2001, VoiceStream Wireless Inc. adopted the name, T-Mobile USA, Inc. and began rolling out the T-Mobile brand, starting with locations in California and Nevada. [19] T-Mobile USA, Inc. was an operating entity of T-Mobile International AG , [ 4 ] before becoming a direct subsidiary of Deutsche Telekom AG. [ 20 ]
Sprint Corporation and T-Mobile US merged in 2020 in an all shares deal for $26 billion. The deal was announced on April 29, 2018. [1][2][3] After a two-year-long approval process the merger was closed on April 1, 2020, [4][5][6] with T-Mobile emerging as the surviving brand. The Sprint brand was discontinued by T-Mobile on August 2, 2020.
High-octane T-Mobile CEO Mike Sievert is back with more big promises to investors four years after his company's last capital markets day with Wall Street.The company is targeting a compound ...
On March 20, 2011, Deutsche Telekom AG accepted a US$39 billion stock and cash purchase offer from AT&T Inc. for T-Mobile USA, Inc. According to an industry analyst, after the introduction of the iPhone in 2007, T-Mobile USA began to lose lucrative contract customers, dropping to 78.3 percent of subscribers in 2010, compared to 85% in 2006.
Un-carrier. Un-carrier is a marketing campaign created by T-Mobile US with Prophet, [1] and advertising company Publicis. It debuted in March 2013, where the company introduced a new streamlined plan structure for new customers which drops contracts, subsidized phones, coverage fees for data, and early termination fees. [2]
T-Mobile is the brand name used by some of the mobile communications subsidiaries of the German telecommunications company Deutsche Telekom AG in the Czech Republic (T-Mobile Czech Republic), Poland (T-Mobile Polska) and the United States (T-Mobile US). The T-Mobile brand was introduced in 1996 and the name was previously used by subsidiaries ...
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