Search results
Results From The WOW.Com Content Network
Street marketing is a form of guerrilla marketing that uses nontraditional or unconventional methods to promote a product or service. [1] Many businesses use fliers, coupons, posters and art displays as a cost-effective alternative to the traditional marketing methods such as television, print and social media. [2]
Photo manipulation can alter the audience's perception of a product's effectiveness; [7] for example, makeup advertisements may use airbrushed photos. Another example is using darkroom exposure techniques, darkening and lightening photographs. Some manipulation techniques are praised for the impressive artwork, whereas others are looked down ...
Express warranties are created when the seller makes a guarantee to the buyer that the product/service being offered has certain qualities. For there to exist an express warranty 1) a statement regarding the product/service must be made to the buyer and 2) the statement must play a role in the buyers decision to purchase the product/service.
For example, a frozen food sold in a retail store for $4.50 generates an income of $3.00 for the manufacturer. This money has to pay for the cost of producing, packaging, shipping, storing, and selling the product. Price encompasses the amount of money paid by the consumer in order to purchase the food product. [11]
Definite loss: This type of loss takes place at a known time and place from a known cause. The classic example involves the death of an insured person on a life insurance policy. Fire, automobile accidents, and worker injuries may all easily meet this criterion. Other types of losses may only be definite in theory.
Global advertising or international advertising consists of collecting, processing, analyzing and interpreting information. There are two main purposes of international advertising research: (1) to assist business executives to make profitable international advertising decisions for their specific products and services and (2) to contribute to general knowledge of international advertising ...
Technical writing is most commonly performed by a trained technical writer and the content they produce is the result of a well-defined process. Technical writers follow strict guidelines so the technical information they share appears in a single, popularly used and standardized format and style (e.g., DITA, markdown format, AP Stylebook, Chicago Manual of Style).
Email marketing is a digital marketing strategy that involves sending emails to a group of individuals or a list of subscribers with the aim of promoting products, services, building relationships, or delivering valuable content. It is a highly effective and direct way to communicate with your audience and can serve various purposes, including: