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Fast fashion is the business model of replicating recent catwalk trends and high-fashion designs, mass-producing them at a low cost, and bringing them to retail quickly while demand is at its highest. The term fast fashion is also used generically to describe the products of this business model, particularly clothing and footwear.
Vanity sizing, or size inflation, is the phenomenon of ready-to-wear clothing of the same nominal size becoming bigger in physical size over time. [1] [2] [3] This has been documented primarily in the United States and the United Kingdom. [4] The use of US standard clothing sizes by manufacturers as the official guidelines for clothing sizes ...
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