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  2. Landing page - Wikipedia

    en.wikipedia.org/wiki/Landing_page

    A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine result link. This webpage typically displays content that is a relevant extension of the advertisement or link. LPO aims to provide page content and appearance that makes the webpage more appealing to target audiences.

  3. Single-page application - Wikipedia

    en.wikipedia.org/wiki/Single-page_application

    Single-page application. A single-page application (SPA) is a web application or website that interacts with the user by dynamically rewriting the current web page with new data from the web server, instead of the default method of loading entire new pages. The goal is faster transitions that make the website feel more like a native app.

  4. Microsite - Wikipedia

    en.wikipedia.org/wiki/Microsite

    Microsite. A microsite[1][2][3] is an individual web page or a small cluster of pages [4] which are meant to function as a discrete entity (such as an iFrame) within an existing website or to complement an offline activity. The microsite's main landing page can have its own domain name or subdomain.

  5. Home page - Wikipedia

    en.wikipedia.org/wiki/Home_page

    Good home page design is usually a high priority for a website; [4] for example, a news website may curate headlines and first paragraphs of top stories, with links to full articles. [ 5 ] [ 6 ] According to Homepage Usability , the homepage is the "most important page on any website" and receives the most views of any page. [ 7 ]

  6. Multivariate landing page optimization - Wikipedia

    en.wikipedia.org/wiki/Multivariate_landing_page...

    Multivariate landing page optimization. Multivariate landing page optimization (MVLPO) is a specific form of landing page optimization where multiple variations of visual elements (e.g., graphics, text) on a webpage are evaluated. For example, a given page may have k choices for the title, m choices for the featured image or graphic, and n ...

  7. Vertical slice - Wikipedia

    en.wikipedia.org/wiki/Vertical_slice

    A vertical slice doesn't necessarily affect every component in the software. For example, if the solution contains a web service, it would live in the same "floor" as the UI, and a feature like "supporting login/logout in webservice" that involves only the web service does not require a change in the UI, but the business and database access layers.

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