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Reseller. Branded Jeans from a local thrift store, at a discounted price. A reseller is a company or individual ( merchant) that purchases goods or services with the intention of selling them rather than consuming or using them. Individual resellers are often referred to as middle men. This is usually done for profit (but can be done at a loss).
Apple Authorized Service Providers (previously called Apple Specialist Resellers [1]) are independent companies which are certified by Apple Inc., which carry out in-warranty or out-of-warranty repairs of Apple products as part of the company's AppleCare program. [2] Apple provides retailers and repairers with tools, training, and service manuals.
The Apple Store is a chain of retail stores owned and operated by Apple Inc. The stores sell, service and repair various Apple products, including Mac desktop and MacBook laptop personal computers, iPhone smartphones, iPad tablet computers, Apple Watch smartwatches, Apple TV digital media players, software, and both Apple-branded and selected ...
t. e. A grey market or dark market (sometimes confused with the similar term "parallel market") [1] [2] is the trade of a commodity through distribution channels that are not authorized by the original manufacturer or trade mark proprietor. Grey market products (grey goods) are products traded outside the authorized manufacturer's channel.
Value-added reseller. A value-added reseller ( VAR) is a company that adds features or services to an existing product, then resells it (usually to end-users) as an integrated or complete "turn-key" product. This practice occurs commonly in the electronics or IT industry, where, for example, a VAR might bundle a software application with ...
The first-sale doctrine (also sometimes referred to as the "right of first sale" or the "first sale rule") is an American legal concept that limits the rights of an intellectual property owner to control resale of products embodying its intellectual property. The doctrine enables the distribution chain of copyrighted products, library lending ...
An original equipment manufacturer ( OEM) is generally perceived as a company that produces parts and equipment that may be marketed by another manufacturer. The term is also used in several other ways, which causes ambiguity. It sometimes means the maker of a system that includes other companies' subsystems, an end-product producer, an ...
Channel partner. A channel partner is a company that partners with a manufacturer or producer to market and sell the manufacturer's products, services, or technologies. This is usually done through a co-branding relationship. Channel partners may be distributors, vendors, retailers, consultants, systems integrators (SI), technology deployment ...