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2. Landing page - Wikipedia

   en.wikipedia.org/wiki/Landing_page

   A reference landing page presents information that is relevant to the visitor. These can display text, images, dynamic compilations of relevant links or other elements. [citation needed] The idea is to isolate the visitor in this landing page from any other distractions, like full website menu or "similar products", and surround the visitor with all available information about the targeted ...

3. Multivariate landing page optimization - Wikipedia

   en.wikipedia.org/wiki/Multivariate_landing_page...

   Multivariate landing page optimization. Multivariate landing page optimization (MVLPO) is a specific form of landing page optimization where multiple variations of visual elements (e.g., graphics, text) on a webpage are evaluated. For example, a given page may have k choices for the title, m choices for the featured image or graphic, and n ...

4. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

5. Microsite - Wikipedia

   en.wikipedia.org/wiki/Microsite

   Microsite. A microsite[1][2][3] is an individual web page or a small cluster of pages [4] which are meant to function as a discrete entity (such as an iFrame) within an existing website or to complement an offline activity. The microsite's main landing page can have its own domain name or subdomain.

6. Single-page application - Wikipedia

   en.wikipedia.org/wiki/Single-page_application

   Single-page application. A single-page application (SPA) is a web application or website that interacts with the user by dynamically rewriting the current web page with new data from the web server, instead of the default method of loading entire new pages. The goal is faster transitions that make the website feel more like a native app.

7. Conversion marketing - Wikipedia

   en.wikipedia.org/wiki/Conversion_marketing

   Conversion rate. The conversion rate is the proportion of visitors to a website who take action to go beyond a casual content view or website visit, as a result of subtle or direct requests from marketers, advertisers, and content creators. Successful conversions are defined differently by individual marketers, advertisers, and content creators.