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  2. Complaining - Wikipedia

    en.wikipedia.org/wiki/Complaining

    Complaining is a form of communication that expresses dissatisfaction regardless of having actually experienced the subjective feeling of dissatisfaction or not. [2] It may serve a range of intrapsychic and interpersonal purposes, including connecting with others who feel similarly displeased, reinforcing a sense of self, or a cathartic ...

  3. Consumer complaint - Wikipedia

    en.wikipedia.org/wiki/Consumer_complaint

    A consumer complaint or customer complaint is "an expression of dissatisfaction on a consumer's behalf to a responsible party" (London, 1980). It can also be described in a positive sense as a report from a consumer providing documentation about a problem with a product or service.

  4. Consumer behaviour - Wikipedia

    en.wikipedia.org/wiki/Consumer_behaviour

    Consumer behaviour is the study of individuals, groups, or organisations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer's emotions, attitudes, and preferences affect buying behaviour.

  5. Customer satisfaction - Wikipedia

    en.wikipedia.org/wiki/Customer_satisfaction

    Customer satisfaction is a term frequently used in marketing to evaluate customer experience. It is a measure of how products and services supplied by a company meet or surpass customer expectation.

  6. Minimisation (psychology) - Wikipedia

    en.wikipedia.org/wiki/Minimisation_(psychology)

    a customer receiving a response to a complaint to a company for poor service being told that complaints like his from other customers were very rare when in fact they are common; A father who is confronted with a memory of abuse of his own child decades before, and responds with, "I had it worse."

  7. Cognitive dissonance - Wikipedia

    en.wikipedia.org/wiki/Cognitive_dissonance

    Consumer behavior. Pleasure is one of the main factors in our modern culture of consumerism. Once a consumer has chosen to purchase a specific item, they often fear that another choice may have brought them more pleasure.

  8. Compliance (psychology) - Wikipedia

    en.wikipedia.org/wiki/Compliance_(psychology)

    Compliance is a response—specifically, a submission —made in reaction to a request. The request may be explicit (e.g., foot-in-the-door technique) or implicit (e.g., advertising ). The target may or may not recognize that they are being urged to act in a particular way.

  9. Category:Consumer behaviour - Wikipedia

    en.wikipedia.org/wiki/Category:Consumer_behaviour

    Consumer behaviour, also called as consumer psychology, is a branch of applied psychology, marketing and organizational behaviour. It examines consumers' decision-making processes and ways in which they gather and analyze information from the environment.

  10. Empathy gap - Wikipedia

    en.wikipedia.org/wiki/Empathy_gap

    Reduced empathy for outgroup members is associated with a reduction in willingness to entertain another's points of view, the likelihood of ignoring a customer's complaints, the likelihood of helping others during a natural disaster, and the chance that one opposes social programs designed to benefit disadvantaged individuals.

  11. Consumer confusion - Wikipedia

    en.wikipedia.org/wiki/Consumer_confusion

    Consumer confusion is a state of mind that leads to consumers making imperfect purchasing decisions or lacking confidence in the correctness of their purchasing decisions.

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