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A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine result link. This webpage typically displays content that is a relevant extension of the advertisement or link. LPO aims to provide page content and appearance that makes the webpage more appealing to target audiences.
An online shop evokes the physical analogy of buying products or services at a regular "brick-and-mortar" retailer or shopping center; the process is called business-to-consumer (B2C) online shopping. When an online store is set up to enable businesses to buy from another businesses, the process is called business-to-business (B2B) online shopping.
Electronic shopping is invented by Michael Aldrich. [6] 1982. Major launch, Milestone. Online marketplace. The Boston Computer Exchange, a prominent bulletin board system -based (BBS) marketplace for selling used computers, launches. [7] This is one of the first, if not the first, ever platforms for e-commerce. [8] 1982.
The commercialization of the Internet encompasses the creation and management of online services principally for financial gain. It typically involves the increasing monetization of network services and consumer products mediated through the varied use of Internet technologies. [1] Common forms of Internet commercialization include e-commerce ...
Multivariate landing page optimization. Multivariate landing page optimization (MVLPO) is a specific form of landing page optimization where multiple variations of visual elements (e.g., graphics, text) on a webpage are evaluated. For example, a given page may have k choices for the title, m choices for the featured image or graphic, and n ...
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