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  2. Landing page - Wikipedia

    en.wikipedia.org/wiki/Landing_page

    A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine result link. This webpage typically displays content that is a relevant extension of the advertisement or link. LPO aims to provide page content and appearance that makes the webpage more appealing to target audiences.

  3. Microsite - Wikipedia

    en.wikipedia.org/wiki/Microsite

    Microsite. A microsite [1] [2] [3] is an individual web page or a small cluster of pages [4] which are meant to function as a discrete entity (such as an iFrame) within an existing website or to complement an offline activity. The microsite's main landing page can have its own domain name or subdomain. [5]

  4. List of topics characterized as pseudoscience - Wikipedia

    en.wikipedia.org/wiki/List_of_topics...

    Cryonics – a field of products, techniques, and beliefs supporting the idea that freezing the clinically dead at very low temperatures (typically below −196 degrees Celsius) will enable future revival or re-substantiation. These beliefs often hinge on the existence of advanced human societies in the distant future that will possess as-of ...

  5. Conversion rate optimization - Wikipedia

    en.wikipedia.org/wiki/Conversion_rate_optimization

    A research study conducted among internet marketers in 2017, for example, showed that 50% of respondents thought that CRO was "crucial to their overall digital marketing strategy". Conversion rate optimization shares many principles with direct response marketing – a marketing approach that emphasizes tracking, testing, and on-going improvement

  6. Multivariate landing page optimization - Wikipedia

    en.wikipedia.org/wiki/Multivariate_landing_page...

    Multivariate landing page optimization (MVLPO) is a specific form of landing page optimization where multiple variations of visual elements (e.g., graphics, text) on a webpage are evaluated. For example, a given page may have k choices for the title, m choices for the featured image or graphic, and n choices for the company logo.

  7. Higgins Industries - Wikipedia

    en.wikipedia.org/wiki/Higgins_Industries

    Higgins Industries was the company owned by Andrew Higgins based in New Orleans, Louisiana, United States. Higgins Industries is most famous for the design and production of the Higgins boat, an amphibious landing craft referred to as LCVP (landing craft, vehicles, personnel), which was used extensively in the Allied forces ' D-Day Invasion of ...

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