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According to Google India Research in 2016, by 2021 India is expected to generate $100 billion online retail revenue out of which $35 billion will be through fashion e-commerce. [15] The ecommerce industry was reported at $24 billion in 2017 and was recognised as the fastest growing industry in India. [16]
Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app.
Snapdeal is an Indian e-commerce company, based in New Delhi, India. It was founded in February 2010 by Kunal Bahl and Rohit Bansal. Snapdeal is one of the top 10 online marketplaces in India. Snapdeal targets the value e-commerce segment, which Bahl estimated to be three times larger than the branded goods market.
A comparison shopping website, sometimes called a price comparison website, price analysis tool, comparison shopping agent, shopbot, aggregator or comparison shopping engine, is a vertical search engine that shoppers use to filter and compare products based on price, features, reviews and other criteria.
Meesho is an online shopping platform owned by the Indian company Fashnear Technologies Private Limited. It is an online marketplace that facilitates trade between suppliers, resellers and customers, with heavy reliance of external social media platforms such as Facebook and Instagram.
The company initially focused on online book sales before expanding into other product categories such as consumer electronics, fashion, home essentials, groceries, and lifestyle products. The service competes primarily with Amazon India and domestic rival Snapdeal.