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2. Landing page - Wikipedia

   en.wikipedia.org/wiki/Landing_page

   A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine result link. This webpage typically displays content that is a relevant extension of the advertisement or link. LPO aims to provide page content and appearance that makes the webpage more appealing to target audiences.

3. Conversion marketing - Wikipedia

   en.wikipedia.org/wiki/Conversion_marketing

   Conversion rate. The conversion rate is the proportion of visitors to a website who take action to go beyond a casual content view or website visit, as a result of subtle or direct requests from marketers, advertisers, and content creators. Successful conversions are defined differently by individual marketers, advertisers, and content creators.

4. Conversion rate optimization - Wikipedia

   en.wikipedia.org/wiki/Conversion_rate_optimization

   A research study conducted among internet marketers in 2017, for example, showed that 50% of respondents thought that CRO was "crucial to their overall digital marketing strategy". Conversion rate optimization shares many principles with direct response marketing – a marketing approach that emphasizes tracking, testing, and on-going improvement

5. Win–loss analytics - Wikipedia

   en.wikipedia.org/wiki/Win–loss_analytics

   Win–loss analytics. Win–loss analytics involves identifying and analyzing the reasons why a visitor to a website was or wasn't persuaded to engage in a desired action ( conversion ). This information allows web teams to improve the website's navigation and content, identify individuals that are more likely to convert, to improve marketing ...

6. Landing pages - Wikipedia

   en.wikipedia.org/?title=Landing_pages&redirect=no

   This page was last edited on 1 July 2006, at 19:30 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike License 4.0; additional terms may apply ...

7. Wikipedia : New pages patrol/New landing page proposal

   en.wikipedia.org/.../New_landing_page_proposal

   Contents. Wikipedia:New pages patrol/New landing page proposal. The new landing page proposal is a series of video conferences held with the WMF Growth Team in 2022–2023 as a result of the new page patrol open letter. The topic of discussion is to create software that gives brand new users trying to make an article from scratch a better ...