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2. Free shipping - Wikipedia

   en.wikipedia.org/wiki/Free_shipping

   Free shipping is a marketing tactic used primarily by online vendors and mail-order catalogs as a sales strategy to attract customers. [1] Online sales model [ edit ]

3. Community marketing - Wikipedia

   en.wikipedia.org/wiki/Community_marketing

   Definition. Whereas marketing communication strategies such as advertising, promotion, PR, and sales all focus on attaining customers, community marketing focuses on the perceived needs of existing customers. This accomplishes four things for a business: There are two types: Organic or natural marketing occurs without the assistance of the company.

4. Social media - Wikipedia

   en.wikipedia.org/wiki/Social_media

   Tools range from free, basic applications to subscription-based, tools. Social media offers information on industry trends. Within the finance industry, companies use social media as a tool for analyzing market sentiment. These range from marketing financial products, market trends, and as a tool to identify insider trading.

5. 7 Free Shipping Options That Are Good For Customers and ... - AOL

   www.aol.com/2011/07/26/7-free-shipping-options...

   Online retailing is big business these days, with the top 500 Internet retailers growing by an average of 18% in 2011. E-commerce currently makes up about 8% of all retail sales, and that number ...

6. Competitor analysis - Wikipedia

   en.wikipedia.org/wiki/Competitor_analysis

   Competitor analysis. Competitive analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors. [1] This analysis provides both an offensive and defensive strategic context to identify opportunities and threats. Profiling combines all of the relevant sources of competitor ...

7. Direct-to-consumer - Wikipedia

   en.wikipedia.org/wiki/Direct-to-consumer

   Direct-to-consumer. Direct-to-consumer ( DTC) or business-to-consumer ( B2C) is the business model of selling products directly to customers and thereby bypassing any third-party retailers, wholesalers, or middlemen. Direct-to-consumer sales are usually transacted online, but direct-to-consumer brands may also operate physical retail spaces as ...