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Zazzle is an American online marketplace that allows designers and customers to create their own products with independent manufacturers (clothing, posters, etc.), as well as use images from participating companies. Zazzle has partnered with many brands to amass a collection of digital images from companies like Disney, Warner Brothers and NCAA ...
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Teespring (Spring, Inc.) is an American company that operates Spring, a social commerce platform that allows people to create and sell custom products. [1] The company was founded in 2011 by Walker Williams and Evan Stites-Clayton in Providence, Rhode Island. [2] By 2014, the company had raised $55 million in venture capital from Khosla ...
The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.
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