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An extranet is a controlled private network that allows access to partners, vendors and suppliers or an authorized set of customers – normally to a subset of the information accessible from an organization's intranet. An extranet is similar to a DMZ in that it provides access to needed services for authorized parties, without granting access ...
A landing page is a webpage that is displayed when a potential customer clicks an advertisement or a search engine result link. This webpage typically displays content that is a relevant extension of the advertisement or link. LPO aims to provide page content and appearance that makes the webpage more appealing to target audiences.
Single-page application. A single-page application (SPA) is a web application or website that interacts with the user by dynamically rewriting the current web page with new data from the web server, instead of the default method of loading entire new pages. The goal is faster transitions that make the website feel more like a native app.
Multivariate landing page optimization. Multivariate landing page optimization (MVLPO) is a specific form of landing page optimization where multiple variations of visual elements (e.g., graphics, text) on a webpage are evaluated. For example, a given page may have k choices for the title, m choices for the featured image or graphic, and n ...
An intranet is a computer network for sharing information, easier communication, collaboration tools, operational systems, and other computing services within an organization, usually to the exclusion of access by outsiders. [1] The term is used in contrast to public networks, such as the Internet, but uses the same technology based on the ...
Enterprise portal. An enterprise portal, also known as an enterprise information portal (EIP), is a framework for integrating information, people and processes across organizational boundaries in a manner similar to the more general web portals. Enterprise portals provide a secure unified access point, [1] often in the form of a web-based user ...
In ADFS, identity federation [4] is established between two organizations by establishing trust between two security realms. A federation server on one side (the accounts side) authenticates the user through the standard means in Active Directory Domain Services and then issues a token containing a series of claims about the user, including their identity.
A squeeze page is a single web page with the sole purpose of capturing information for follow-up marketing; that means NO exit hyperlinks. Quality squeeze pages use success stories that the prospect would relate to when making a buying decision. They also use things like color psychology, catchy sales copy and keyword rich text placed with SEO ...