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  2. Bounce rate - Wikipedia

    en.wikipedia.org/wiki/Bounce_rate

    Bounce rate is an Internet marketing term used in web traffic analysis.It represents the percentage of visitors who enter the site and then leave ("bounce") rather than continuing to view other pages within the same site.

  3. Feature.fm - Wikipedia

    en.wikipedia.org/wiki/Feature.fm

    They offer a self-serve, music-focused ad platform and a marketing suite to help artists marketing to fans in a smarter way. The Marketing Suite includes tools like Pre-Saves , Gated Unlocks & Contests, Music Smart Link Landing Pages, Audience Email Collection, Music Analytics, and other landing pages that fans engage with or are directed to ...

  4. Multivariate testing in marketing - Wikipedia

    en.wikipedia.org/wiki/Multivariate_testing_in...

    Dramatic increases can be seen through testing different copy text, form layouts and even landing page images and background colours. However, not all elements produce the same increase in conversions, and by looking at the results from different tests, it is possible to identify those elements that consistently tend to produce the greatest ...

  5. Post-click marketing - Wikipedia

    en.wikipedia.org/wiki/Post-click_marketing

    Post-click marketing can also increase its efficiency to create production and improvements continuously by integrating agile marketing practices. Post-click marketing relies on specific software and services that go beyond the information collected by popular web analytic tools such as Google Analytics.

  6. Guerrilla marketing - Wikipedia

    en.wikipedia.org/wiki/Guerrilla_marketing

    Guerrilla marketing is an advertisement ... Other website methods include interesting web features such as engaging landing pages. Many online marketing strategies ...

  7. Quantitative marketing research - Wikipedia

    en.wikipedia.org/wiki/Quantitative_marketing...

    Quantitative marketing research is the application of quantitative research techniques to the field of marketing research.It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and seller reach a satisfying agreement on the "four Ps" of marketing: Product, Price, Place (location) and Promotion.

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