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  2. Conversion marketing - Wikipedia

    en.wikipedia.org/wiki/Conversion_marketing

    For online retailers, for example, a successful conversion may be defined as the sale of a product to a consumer whose interest in the item was initially sparked by clicking a banner advertisement. For content creators, a successful conversion may refer to a membership registration, newsletter subscription, software download, or other activity.

  3. Landing page - Wikipedia

    en.wikipedia.org/wiki/Landing_page

    Landing pages are often linked to social media, e-mail campaigns, search engine marketing campaigns, high-quality articles or "affiliate account" in order to enhance the effectiveness of the advertisements. The general goal of a landing page is to convert site visitors into sales or leads. If the goal is to obtain a lead, the landing page will ...

  4. Conversion rate optimization - Wikipedia

    en.wikipedia.org/wiki/Conversion_rate_optimization

    Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process [citation needed], and through removing impediments to user experience and improving page loading speeds.

  5. Bounce rate - Wikipedia

    en.wikipedia.org/wiki/Bounce_rate

    Bounce rate is an Internet marketing term used in web traffic analysis. It represents the percentage of visitors who enter the site and then leave ("bounce") rather than continuing to view other pages within the same site. Bounce rate is calculated by counting the number of single page visits and dividing that by the total visits.

  6. Circular error probable - Wikipedia

    en.wikipedia.org/wiki/Circular_error_probable

    We can then derive a conversion table to convert values expressed for one percentile level, to another. [ 5 ] [ 6 ] Said conversion table, giving the coefficients α {\displaystyle \alpha } to convert X {\displaystyle X} into Y = α .

  7. Canva - Wikipedia

    en.wikipedia.org/wiki/Canva

    www.canva.com. Canva is a graphic design platform that provides tools for creating social media graphics, presentations, promotional merchandise and websites. [6][7][8] Launched in Australia in 2013, the service offers design tools for individuals and companies. [9][10] Its offerings include templates for presentations, posters, and social ...

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